(multiperv)
From what I've seen of your great blog so far you never seem to advocate for or push the abandonment of the cuckold. I'm grateful for this, of course, but I'm guessing there are some women out there thinking "Unless you have kids or a lot of history or the beta is rich why not just 'upgrade' from the beta to the alpha and move on to great sex and a great life without him?" Could you perhaps please comment on the ongoing value of the beta?

(sfalphabull)
I’ve written about this in bits and pieces, so it’s worth consolidating it in one spot.
Women are sexually attracted to Alpha males because we have strongly masculine attributes: physical size, strength, and emotional stoicism. Women are quite happy to get fucked by an Alpha male, but biologically, they need someone to help provide when the baby is born. Even in the absence of conception, this is still a woman’s biological imperative: find the best genes to pair with her own for her offspring, and then find the best support available to raise those offspring.
The Alpha male has the best genes for the female’s offspring, but is not the best support available to care for the offspring. Why? Because the Alpha’s sperm is in high demand, he’s not interested in committing to one woman. He’s happy to fuck her regularly, but that’s the extent of his commitment.
This is where the beta male comes in. The beta’s place is loving emotional support, and to help the female raise children. Betas excel in support roles, but struggle in leadership roles.
Inviting an Alpha male into a marriage does not supplant the beta cuckold husband, but rather, it complements him. The woman has her sexual and emotional needs met, and that “work load” is shared by two men: Alpha and beta.
The woman will periodically feel emotional bonding to the Alpha male who fucks here. This is a byproduct of the oxytocin released in her brain after her orgasm. Alpha males are generally not interested in emotional bonding with women, so the woman may feel some rejection. As an Alpha Bull who understands this dynamic, I make an effort to redirect the woman’s emotional bonding to her husband, so that she appreciates his value.

(alphafucksbetabucks)
In a state of nature, humans satisfy unique roles that are most appropriate and relevant to them. When humans abide by natural hierarchy and recognize their place in social orders, they complement each other and everyone’s actions become purposeful.