I have observed that the TV ads tend to portray white males as bafoons, dolts, dimwits, clutzes, (you name it). When was the last time, in a tv commercial, you saw a white male portrayed in an enobling light. This is not done to other ethnic groups or women. Then, you add on top of that, the burdens associated with old age, and you have a formula for depression. If that isn't enough, you've got the whole pc culture arrayed against you with all of the nonsense from the feminists, gays, and other fringe groups.
44 comments
When was the last time, in a tv commercial,
Well, shit, that's your problem. Well, that and too much religion.
I don't watch TV, and I don't have any religion, and do you see me worrying about trivial bullshit like how some men are supposedly portrayed in commercials? Of course not.
Translation: "Help help I'm a straight white American Christian Protestant male and I'm being oppressed! Forced to be of the dominant social groups in the world's richest and most powerful country! Gosh, I wish I was a black atheist lesbian living in dire poverty in Africa or someplace, and then I could oppress people!"
Well, he has a point with the first three sentences. Not that it's the end of the world or a big deal, but it is annoying.
Watch just about any commercial involving a married couple (or just about any family sitcom). Invariably, if either side is portrayed as foolish, immature, or stupid, it's the husband.
I haven't noticed this phenomenon as much with people of diverse races in advertising or TV shows, but it makes an intuitive sort of sense to me - if you are going to make someone in a show or a commercial look stupid, make sure it's not a group that has a strong civil rights organization behind it. Given a choice, it's not hard to imagine that producers are going to go with the safe option of man v. woman, white v. black, fat v. gay, etc. I find it mildly annoying that producers are encouraged to do that kind of thinking, but as a fat, white male, it hasn't ruined my life or anything.
The rest of "posterchild"'s post is bullshit. How childish is it to bemoan the fact that there are people who are different than you and someone has the audacity to bring it up?
Wow:
I've actually heard it theorized that beating up on the white man in popular media is actually a reflection that there still is latent racism and sexism against women and non-white people.
People like it when the underdog upstages the "superior" party.
That said, your hypothesis is pretty good too.
xMinionX: Transporter was not a shitty movie, you silly person, it just wasn't a standard American movie. I will admit that the plot could do with the removal of some SYD (Suspend Your Disbelief) moments, but it comes out as a mediocre movie and a totally badass action flick.
* Gracie Allen of "The Burns and Allen Show" (approximate title). (Woman.)
* Lucy Ricardo of "I Love Lucy." (Woman.)
* George Jefferson of "The Jeffersons." (Black man.)
* That "dyn-o-mite" guy on "Good Times" (blanking on the name, darn it!). (Black man.)
* Rose Neiland on "Golden Girls." (Woman.)
* Suzanne Sugarbaker on "Designing Women." (Woman.)
* Fran Drescher's character on "The Nanny." (Jewish woman!)
* George Lopez's character on "The George Lopez Show." (Hispanic man.)
* Phoebe on "Friends" (and her twin sister on "Mad About You"). (Women.)
I'd say that buffoons are pretty well represented across the board there. I'm not even a big fan of sitcoms; I'll bet I could think of lots more if I were more familiar with them. As for the commercials, I do my best to tune them out entirely; besides, I haven't even watched any current television for the last year or so.
~David D.G.
Incorrect, try again.
BTW, I generally try to avoid advertising in any form - "The rattling of a stick in a swill bucket", George Orwell.
Yes, women are never portrayed in a negative light in tv ads. Idiot.
Actually, wow, while I see your point, wives take a hit in those ads too. They come off as nagging emasculating shrews who live to keep their foolish lazy sophomoric husbands from their beer and fun. I've long wondered why men are OK with being portrayed in the media as overgrown boys who have no idea how to care for their own children or, for that matter, dress or feed themselves. So I do agree with what you're saying.
When was the last time, in a tv commercial, you saw a white male portrayed in an enobling light.
Five minutes ago.
This is not done to other ethnic groups or women.
You don't watch much TV, do you?
"De white boy troubles!
(white boy troubles!)
De white boy troubles!
(boy got troubles!)
Oh what a boidennn!
(oh, heavy boidennn!)
His cars fucked up!
De boy got a provlem!
She ripped up de polstry
(wit de red dress on)
Outa dat o-zo-mobile!
(tell me what I say)
Hafta go ta tia-juana now!
(I dont have it)
He should go to brown moses,
Way down in egyppp-lainnn!
(egyppp-lainnn)"
I's 'ould jus' like to be t'ankin' Mistah Frank Zappa fo' writtin' de above lee-rics. If all you folks haven't listened to his album T'ing-Fish yet, I'd be advisin' you to go pick it up.
Oh, poor, poor white man!
Here's your solution, posterchild; Turn off you fucking television and interact with human beings. Read a book, I'm sure you haven't read them all.
Cure depression by getting out of your dank and lonely house, getting off of your ass, and get some exercise.
David DG: I too 86-ed my cable a year and a half ago and my mind has become much clearer. For those of you who still watch it, count up how many minutes of commercials you sit through in a week and you'll see that you waste alot of time. Not preaching or anything, but EVERYBODY I know watches at least four hours a day, some much more. Television and especially advertising, can be mind-numbing and a terrible time waster.
When was the last time, in a tv commercial, you saw a white male portrayed in an enobling light.
A very long time ago, because I don't watch TV. I suggest you do the same. Also, questions don't end with periods.
Redhunter: I have Tivo. :D Which means I'll probably stop watching TV when I go back to college where I don't.
As for you, posterchild, these ads aren't created and approved by large cabals of women/minorities. That's done by advertising executives (most of which, I bet, are white men) out to get people to buy their product/service/whatever.
Also, I have never met a single man who became depressed because of the way his gender is portrayed on TV. If you know someone like this, you should be a good friend and get them some help.
Alternatively, you could just lighten up and not take TV adverts so seriously.
Oh, hang on, Grammar Nazi wants a word...
"DO NOT END QVESTIONS VITH A PERIOD! END QVESTIONS VITH A QVESTION MARK!"
Thanks, Grammar Nazi.
Yeah, but look at the upside, dude: these bumbling, oafish, unattractive white males are virtually always shown as having gorgeous, intelligent, competent wives who are totally out of their league. I mean seriously, could Fred Flintstone ever have bagged Wilma in the real world? I guess women should be more offended than men, since the message sent to them is that no matter how smart and beautiful they are, they're still gonna marry a doofus.
And I gotta agree with Marlowe. If you're going to rant about being portrayed as a buffoon, it would serve you well to spell it correctly.
Oh, yeah. Because you never find patronizing Magic Negroes or Manic Pixie Dream Girls (or equivalents) in advertising. (Or Cadillac's new favorite, the Badass Cougar.)
Advertising is cheezy and exploitative by nature. It gets away with stereotypes a bit more than most media because it uses them for brand recognition. I am not defending it per se; in fact, I don't really like to think about advertising much because it reminds me of Anheuser-Busch hiring marketing genius to push insipid product. But as long as the stereotypes aren't too offensive (and might I remind you that the Bumbling White Male is a staple of comedy in general -- Tim Allen and Dane Cook wouldn't have careers without it), ads will keep using it.
(As if any demographic group is ever really glorified by an ad anyway...)
Lucky you did not say "women, gays, and other fringe groups". However, feminists speak for women, who consitiute half of humanity. Not really a fringe group.
I have observed that TV ads tend to portray people as dolts, regardless of gender, religion, seuxual preference, skintone or handicap.
The magical Negro trope happens quite a lot, and most Asian portrayals end up overly intelligent (I wish!) or speak abhorrent Engrish. And then the white male lead continues to persist some of whom are inevitably leukine or generic. Also, I'm surprised you think women aren't portrayed negatively in the media.
@Ens:
"People like it when the underdog upstages the \"superior\" party." and in that sense, the superiority narrative is thus subverted, with the underdog winning <b>at the expense of</b> the superior party. Which is why the superior party knows their perceived inferiority right now - the trope goes that underdogs will always win regardless.
I'll wait till posterchild discovers yaoi.
Oh, c'mon! I grew up with females in movies or TV being "dumb blondes", and the most popular TV show had the "dumb redhead", Lucille Ball. We took that kind of stereotyping for decades. Now that you notice it (sometimes!) with men being treated like that, may I suggest that you "take it like a man", and don't be so damned sensitive, you poor little offended flower.
Confused?
So were we! You can find all of this, and more, on Fundies Say the Darndest Things!
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