Game is the sum tools meant to increase a man's sexual worth, or any technique a man uses to better attract women. It is one of the preeminent topics discussed at Roosh V Forum and Return of Kings. Feminists have branded game as "manipulative", while the men who practice game uphold it as a form of self-improvement and a path to better sexual success. "Gaming" a girl refers to actively using game techniques to attract her. Roissy describes game as "The practice of challenging women."
How Game spreads and evolves
Game spreads and evolves as men share their techniques, experiences, and observations of women with each other. Other men then test and report back on this input, creating a continually evolving consensus. This process accelerated with the Internet, which allows men to share instantly.
Game denial is a rejection of the techniques with which men are reporting success, in favor of techniques that men are reporting as failures.
Since Game deniers have little if any real support for their positions, they almost always resort to unfounded attacks on the consensus group.