The Campbell's Soup Company purchased a pair of two-page advertisement spreads in one of the nation's leading pro-homosexual magazines, including an ad highlighting a lesbian couple and their son, reports the American Family Association.
The advertisement for Campbell's product Swanson's broth, the AFA reports, appears in both the December 2008 and January 2009 issues of The Advocate, a magazine that touts itself with the line, "For 40 years, setting the standard in LGBT journalism."
The AFA, however, objects to the ad, particularly the frame that depicts the lesbian couple and their son, claiming that the soup company is contributing to homosexual advocacy.
"Not only did the ads cost Campbell's a chunk of money," writes AFA Chairman Donald Wildmon in an email alert, "but they also sent a message that homosexual parents constitute a family and are worthy of support."
53 comments
Simple solution for you, dumbass.
Don't buy the magazine, and you won't be offended by its content.
If Campbell soup offends you, don't buy it.
However, if denying human rights to others is your game, if violating the Constitution is what you are about, you are a traitor to the principles upon which the U.S.A. was founded.
Okay, I'm done.
"'Not only did the ads cost Campbell's a chunk of money,' writes AFA Chairman Donald Wildmon in an email alert, 'but they also sent a message that homosexual parents constitute a family and are worthy of support.'"
Indeed, they did; it's a message that's long , long overdue.
Anything else I might want to say about this, have already been addressed splendidly by JonathanE.
ADDENDUM:
(Lucretius)
"Does the AFA have a subscription to The Advocate , I wonder? They appear to get regular copies of it."
Well, Christian fundies are constantly engaged in what they call a war against sin, and one of Sun Tzu's most famous pearls of wartime wisdom is "Know your enemy and know yourself, and have nothing to fear in a hundred battles."
*shrugs*
Make of that what you will.
I thoroughly applaud Campbell's Soup for their bravery in making such an advertisement in the openly hostile times of today's America!
Good on them, it's not easy for a company to take this kind of risk, because it's likely the fundies will boycott them.
I thought you guys supported free market.
The free market is like the Bible to them: They make a lot of noise about revering it, but when it gets in the way of their agenda, as it often does, they quietly abandon it.
I wonder, do they find logical that in Ragazza or Seventeen, for example, there are advertisements of viagra?, do they expect to find advertisements of tampax and sanitary towells in Men's Health?. If the answer is no, why do they complain because a gay-themed magasine, presumably read only by gays, have gay-friendly ads?
Well, the organic broth I use is getting a bit spendy anyway. Guess I'll be using Campbell's for a while.
This really pisses me off:
"but they also sent a message that homosexual parents constitute a family and are worthy of support."
They do and they are, you pompous ass! I am beginning to really hate these "pro-family" people who do their best to make life harder for real families!
We get it. You boycott every company that promotes itself to all groups. What are you going to do if some buybull publisher buys an add in The Advocate. Wait. They most likely already have! Because publishers print lots of different books. It's how they make money (free enterprise).
Aside from all that, do what you wish. You have no effect whatsoever on me.
"Not only did the ads cost Campbell's a chunk of money," writes AFA Chairman Donald Wildmon in an email alert, "but they also sent a message that homosexual parents constitute a family and are worthy of support."
Fuck you, you horrible piece of shit.
To you fundie fuckwits who want to see what persecution looks like -- start with this. Harassment over an ad in a gay magazine because it might make gay people look normal.
Campbell's knows that gays have disposable income.
Campbell's wants to get some of that money.
Its called capitalism. Get used to it.
Good for them. Now if only they can get that ad into a different publication, so that AFA will REALLY burst its spleen, I mean, look what they do about an ad that, due to its location, is virtually preaching to the choir? Got news for you, anyone who's actually reading the Advocate already believes the "message" you think this ad is sending.
I have learnt by now that the people who call themselves "pro-family" are really only "pro-one type of family and that it is white, married, heterosexual American Born-again traditional Christians with 2 or 3 children, preferably boys."
"The AFA, however, objects to the ad,"
Mr Spak, however, objects to the AFA, particularly when they claim everyone has to obey the rules of their imaginary man.
Hm. It's the New Year and, like most, I need to manage my weight better. Brown rice is better for me than white, and I particularly enjoy it if brown rice is cooked in chicken broth instead of water. It allows for more flavor and less butter or margarine to taste.
That's it, I'll buy brown rice and Swanson's broth next time I go to the store. Since I know what the real meaning of "pro-family" is and Swanson's and its parent company, Campbell's, are such for applauding families that don't fit a narrow mold of "what a family is supposed to be". Gotta encourage that.
Oh, the American Family Association would be ticked off if I supported this company? Tough. I'm not going to support anyone who acts like Saul did pre-conversion, persecuting God's people under the pretense of being "holier than Thou".
but they also sent a message that homosexual parents constitute a family and are worthy of support
Why can't they and why shouldn't they, respectively? Just because you say so or you think your bible "god" says so is not a valid justification. These people think that they speak for the entirety of of the US an I for one think that it's high time that companies stop fold under pressure from the religious far right and let them realize just how insignificant the really are.
I remember a time not long ago when threats of boycott from these wingnut groups used to actually cause companies to pull ads like these. I'm glad this sort of economic terrorism doesn't work so well anymore and people are starting to see these fringe wackos for what they are.
Hey AFA, the last time I checked "family" didn't included "indoctrinating children with an agenda of bigotry and hatred driven by religion." You assholes wouldn't know love if it bit you on the ass... oh, kinky.
Being a penniless college student, I eat a lot of Campbell's soup. Knowing that it pisses off the AFA will make it taste a lot better.
"...they also sent a message that homosexual parents constitute a family and are worthy of support."
I'm Sasha on FStDT, and I approve this message.
Can i call a video games mag a "pro-video games" magazine?
Sounds just as silly as calling a gay people aimed magazine a "pro-homosexual magazine"
Also -
but they also sent a message that homosexual parents constitute a family and are worthy of support.
HOW FUCKING DARE THEY!!! /sigh
this shit again?
So that's Ford, McDonald's, and Campbells you can't buy anymore.
Hey, that's actually a working plan
I wonder if Don Wildmon also subscribes to all the gay porn magazines out there too.
You know, just to complain about the articles.
Oh, boo-fucking-hoo, so another large corporation thinks that all humans should have rights, and doesn't buy into your hatred. Deal with, you dumb fucking morons.
*adds Campbell's tomato soup to the shopping list*
'Sides, rice tastes mighty good when cooked in it.
"they also sent a message that homosexual parents constitute a family and are worthy of support."
Kudos to Campbell's!
Wait a moment; how did AFA find out about the ad? Who among them is a closet gay who reads magazines like that?
Homosexual advocacy sounds as inane as left-handed advocacy. Homosexuals exist, whether you like them to or not, stupid!
It's capitalism, dearie! If you don't like it, move to Cuba. [/sarcasm]
When you make advertisements you want your target group to identify themselves with the people in the ad. When Campbell's advertise in Christian magazines, they probably have a crucifix on the wall behind the heterosexual white couple, and make it absolutely clear that the couple are indeed married.
"Not only did the ads cost Campbell's a chunk of money," writes AFA Chairman Donald Wildmon in an email alert, "but they also sent a message that homosexual parents constitute a family and are worthy of support."
And that's a bad thing?
Confused?
So were we! You can find all of this, and more, on Fundies Say the Darndest Things!
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