Because women cooperate with men without any rational or utilitarian reason, any woman who chooses to be unconditionally nice to them is (overtly or subconsciously) perceived as a useful idiot/retarded and low value. Understand that it's completely incomprehensible for a male to care for someone on a non-transactional basis - if you choose to do this, you're basically mentally disabled in his eyes, like a human equivalent of a sperm cell giving way to another sperm cell for literally no reason. It's kind of why they berate women for being "irrational" while realizing that they have to be irrational to willingly get involved with men. There are no truly good men, there are bad men who a) can't afford to be openly bad or b) find it more useful to LARP as good at the moment. A male is only as moral as his options allow him to be.