Nope. Real-life people recognize it as a marketing trend, same as any other. It's an unfortunate side-effect of the fact that nowadays you get tons more word-of-mouth from a Tweet than you would with a commercial. As such, companies think that it's "good business" to pander to the interests of people who spend all their time online... Which, as it turns out, are predominantly overweight, rainbow-haired, perpetually-offended, sexually-confused, easily-triggered, Gender Studies Majors and other (barely) high-functioning social misfits.

That's who's online all the time, sharing Tweets and memes and "making themselves heard", and so in turn, companies feel forced to pander to them. Because it SEEMS like there's a lot of them, but the thing is, they're just incredibly loud. As we see in Real Life by how most "woke"-infested movies fail hard, the growing number of lawsuits nationwide to stop letting schools indoctrinate impressionable kids with their nonsense, and the fact that people really, REALLY love Chick-Fil-A, MOST people are definitely NOT on the bandwagon.

Companies are slowly coming around to this. By now they've figured out that most of these people don't have real jobs and are barely scraping by under the crushing debt of their Liberal Arts degrees, and so in turn it makes no sense to bend over for them.