(for anyone that doesn't know, Byron Calvert is the name of the guy that runs the site tightrope, a website that sells neo-nazi merchandise, this is the description from one of their George Lincoln Rockwell shirt.)

George Lincoln Rockwell (March 9, 1918 – August 25, 1967) was an American politician, WWII veteran, renowned artist and patriot. In 1959, he was shamefully discharged from the United States Navy because of his political views and founded the American Nazi Party.
Rockwell questioned The Holocaust and recognized Martin Luther King Jr. as a tool for Jewish Communists wanting to rule the white community. He pointed out the connection between the civil rights movement and the Jews. He regarded Hitler as "the White savior of the twentieth century". He correctly regarded blacks as a 'primitive, lethargic race who desired only simple pleasures and a life of irresponsibility' and supported the resettlement of all African Americans in a new African state to be funded by the U.S. government.

As a supporter of racial segregation, he agreed with and quoted many leaders of the Black nationalism movement such as Elijah Muhammad and early Malcolm X.

In later years, Rockwell became increasingly aligned with other neo-Nazi groups, leading the World Union of National Socialists.

On August 25, 1967, Rockwell was assasinated under very suspicious circumstances. The U.S. government has denied any involvement in his murder.