Trans people don't care at all about you. Sure, they don't worship you, but they don't actively fight against you either. It's people like you that seeks to actively antagonize them. And when they point out that you're antagonizing them then you claim that your rights are being trampled. That is easy thing to do and unfortunately, in this world where people don't know what human rights are, it's also eerily effective.
All of this is to say that we have to look out for propaganda like this. It can and will mobilize people for their cause. And I wish I knew the hard counter to this. All I've got to say as a counter-strategy is that trans people have to learn to turn the other cheek when they are being hit. That is to say that if someone hits them that they should try to take their arm, push it towards them and kick the guy in the stomach.